Marketing ideas and insights that deliver results
As marketers, there’s a lot to think about with AI, from how we use it to its impact on jobs. Read about our 5 predictions for how AI will positively change the way we work forever.
Could artificial intelligence/AI be our undoing? It has been under development for decades, so why the sudden concern? Here's what marketers need to know.Read Article
Threads has already made a huge splash in the industry, but is it worth investing your brand's potentially limited time and resources towards?Read Article
TV is still the center of attention for marketers who want to watch their brand awareness grow; this article explores why it should be back in your media plan.Read Article
As people began traveling after the pandemic, many popular destinations became over-crowded. Now, more travelers are seeking new and uncommon experiences. Here's what destination marketers need to keep in mind.Read Article
Mike Roe joins Hoffman York team as new Executive Creative Director and aims to expand creative portfolio.Read Article
Educational content is one of the best ways marketers can ensure success for their brand especially when it comes down to these 4 reasons.Read Article