three hours. real ideas. no strings.

welcome to
HY Brand Camp.

HY Brand Camp gives brands a free, no-strings-attached working session with a curated crew of HY marketing experts to solve a brand, marketing or business challenge in real time.

let’s say that again: it’s free.

Campers join us at HY Brand Camp with their challenge and leave with fresh ideas. It gives our team the chance to stretch our thinking while living our brand purpose, ideas will get you everywhere. Our favorite campers? Ambitious brands with everywhere to go. And no time to waste.

who is HY Brand Camp for?

Those who may not have access to — or even know — the benefit and breadth of our agency services. Many campers have implemented our ideas, some coming back as valued clients.

Hoffman York employee leads a branding workshop for a local Milwaukee business.

community businesses

From bold entrepreneurs to small-but-mighty community organizations navigating the challenges of growth.

questions campers have asked:

how do I accelerate getting content in front of my audiences?
how do we translate our brand purpose into a marketing program?
any smart ideas to boost seasonal traffic with limited resources?

established brands

From seasoned businesses who want original, expert thinking to brands evolving so quickly they need fresh thinking and fresh legs.

questions campers have asked:

how do we establish a presence in a new market?
what are some strategies for finding new target audiences?
any ideas on getting more for less in our influencer program?

who's been in the tent?

Here’s a sampling of brand campers from budding start-ups to national brands.

“The HY team came in with serious insight, a great vibe, and a collaborative spirit that made it more meaningful than just a meeting. Grateful for the experience – and excited to put these ideas into motion.”

- Kevin Goudzwaard, Glassnote Candle Bar

"After HY Brand Camp, we completely revamped our website, implemented brand archetypes and began putting together our social media plan. We highly recommend this camp for any business!"

- Debbie Bebeau, ClinEdWeb

“Your team was so supportive and gave me permission to slow down, reflect, and reconnect with why I started Good Hound in the first place. I left feeling inspired with thoughtful ways to grow my small business.”

- Brit Matyas, Good Hound

“The HY team gave us a thoughtful container to dream a little bigger and bounce ideas with a team not caught in the day-to-day. We got new possibilities, clarity, fresh energy and ideas we’re still talking about."

- Abi Gilman, Little Village

"The HY Brand Camp team had a very open approach to understanding our company. The questions (they) posed had the Uzelac team think out of the box, and opened ideas that we would not have discussed without their input."

- Mike Uzelac, Uzelac Industries

what makes HY the best camp counselors?

Fueled by partnership. Powered by data. We create work that opens minds and wins hearts for a diverse mix of leading brands.

you belong here.

Join us for a half-day working session in our downtown Milwaukee office. Walk in with an issue, leave with ideas. Want in? Contact our camp counselor now with your challenge. If it’s a fit, we’ll get the tent ready (literally).

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welcome to HY Brand Camp.